This project focused on managing and developing the Social Media system for Hòn Ký Mì Gia, while simultaneously executing marketing activities for a new branch launch.
The objective was to maintain stable performance for the existing branch and drive growth for the new location through strategic content and performance marketing.
Social Media StrategyContent Creation & ManagementMarketing Visual Design
This project focused on executing and optimizing performance marketing campaigns for Xieuhon Premium, a high-end Japanese restaurant.
The goal was to maximize conversion efficiency, scale customer acquisition, and improve return on ad spend (ROAS).
This project focused on running and optimizing Facebook Ads campaigns for Cúc Can Cook, a small-scale homemade bakery brand.
The objective was to generate consistent daily orders, improve conversion efficiency, and build a stable sales channel through paid media.
This project focused on building the brand identity for Cậu Khóm – a Vietnamese agricultural brand inspired by Khóm Tắc Cậu (Kiên Giang specialty).
The goal was to create a modern yet authentic brand image that reflects natural freshness and strong local identity.
Brand DirectionDesigned logo & identity systemDeveloped color palette & typography